Yvon Le Gall
http://www.linkedin.com/in/yvonlegall
Mon blog
Yvon Le Gall's blog
Créé le 11/02/2008
This blog contains marketing information related to luxury brand development. It also contains analysis regarding specific topics of the luxury industry such as e-commerce or CRM. Last but not least, some sector-based studies are posted in this...
Catégorie : Marketing
articles : 17
Blogrank: 11 (en savoir plus)
Mes derniers articles
December 2009 - michael stipe endorses martin margiela
Maison Martin Margiela uses Michael Stipe as celebrity collaboration The avant-garde label Maison Martin Margiela (MMM) is known for not using the usual marketing tricks of the other fashion...
December 09 - lacroix stops couture and ready-to-wear
Paris – The commercial court decided to implement the recovery plan of the shareholder Falic Group Six months after the fashion house Christian Lacroix filed for bankruptcy, the commercial court...
November 2009 – louis vuitton unveiled a first jewelry collection
Lorenz Bäumer makes Vuitton shine PARIS – In October, the French company Louis Vuitton introduced its first high jewelry collection called “L’âme du Voyage”, created by Lorenz Bäumer. The 43-year...
October 09 – new blood for old brands
French brand Madeleine Vionnet is back on stage with Italian funds PARIS - Bought last February by Matteo Marzotto, former chairman of the Valentino Fashion Group, the Madeleine Vionnet fashion...
October 09 - yamamoto files for bankruptcy
Oct 9: Japanese fashion designer Yohji Yamamoto files for bankruptcy protection TOKYO (AP) Japanese fashion design house Yohji Yamamoto says it has filed for bankruptcy protection. The company...
September 09 - new balance sued louis vuitton for crossing the line between inspiration and...
Sept 2009: The Boston Herald revealed that New Balance Athletic Shoe Inc. is accusing Louis Vuitton of copying the design of the best-selling 574 sneaker. New balance sued Vuitton According to the...
September 09 - gulf investors to rescue christian lacroix fashion house
Paris – A new bidder created the surprise this week by announcing an offering to takeover the French fashion house After a 22 years loss-making business and a negative result of 10 million euros...
September 09 - tag heuer targets high-end mobile phones
This subsidiary of LVMH wants to make inroads into the market of mobile phones above 3000 euros MERIDIIST MERIDIIST MERIDIIST MERIDIIST MERIDIIS MERIDIIST MERIDIIST In June, Tag Heuer presented in...
August 09 - united nations initiative against counterfeiting
A permanent observatory and a data bank to trace and track market’s products On August 26th, UNICRI, the United Nations Interregional Crime and Justice Research Institute announced the creation of...
August 09 - escada: the beautiful fall
Escada goes bankrupt On August 13th, the German company Escada AG filed for bankruptcy in Munich local court. This was the conclusion of months of financial negotiations as the company market...